Apartment marketing shouldn’t be one-dimensional, as much as the online way of doing things is captivating our lives.
There’s no question that many of today’s prospective residents are shopping for housing on the internet, searching through websites and even signing leases before they’ve even stepped foot on the property.
But multifamily properties shouldn’t be without a diverse, proactive marketing strategy that includes both old-fashioned grass roots campaigning along with some high-tech branding. Taking apartment marketing through other traditional targeted techniques, as well as online, and into the communities will create a diverse platform that gets the most out of marketing spends.
Here is our today marketing tip for property management companies: Take advantage of social media
According to the Pew Research Center, nearly two-thirds of American adults (65 percent) use social networking sites, up from 7 percent when Pew Research Center began systematically tracking social media usage 10 years ago. Leverage social media accounts that enable sharing photos of properties and can reach people online and increase awareness of your communities. Keep to a consistent posting rate of several posts per week so that you maintain a presence in peoples’ minds. Also, change posts several times per week and give visitors helpful information about your apartment community. Any piece of content they might find valuable is potentially content that will be shared to others.
Cititel Answering Service for Property Management Companies
Cititel, offer property management companies the custom virtual receptionist services they need to succeed in today’s marketplace.
We serve all type of companies from big property management companies, medium sized property management companies, and residential property managers to rental property owners with 1 or more units.
Cititel will handle all your different types of calls, including but not limited to leasing inquiry calls, after-hour calls, non-emergency calls, maintenance calls and emergency calls. All calls will be handled according to your instructions.
To learn more about how our answering services can help your business growth and succeed, call today: 1.888.923.2533, send us an email to info@cititel.com or visit our request more information online here
