Today, in a connected world the first and most important component of a marketing strategy for your law firm is to putt your law firm on the map and this is achieved it trough the use of a search engine optimization strategy SEO for your law firm. Now you will be asking but how I […]
Archive | Marketing Tips for Attorneys
RSS feed for this section8 Digital Marketing Trends for Law Firms
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1. The focus will shift to social media conversion. By now most law firms are participating on social media in one way or another. While some firm’s have developed sophisticated strategies and dedicated resources (internal and external) to their social media initiatives, the fact remains that most firms are still only using social media as […]
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Content Marketing for the Legal Services Industry
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Global law firms are increasingly using content marketing – particularly blogging – to demonstrate their expertise and raise their organizational profiles. The legal industry doesn’t have a reputation for being an early adopter of new ways of doing things, so it’s surprising how eagerly the industry is getting to grips with content marketing. Law firms […]
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Marketing Tips for Attorneys: Break bread with other professionals
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When I first launched my legal practice, I received tons of offers for lunch from professionals in other industries. I’ve had more lunches with insurance salespeople and accountants than I care to remember. Were they all a good resource for my growing practice? To be honest, no. But the lunches that did result in referrals […]
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Marketing Tips for Lawyers: Learn to Introduce yourself
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If you want to get into the game of running your own practice and building up your own clientele, you’ve got to be able to present yourself. Not only that, you’ve got to introduce yourself in a way that shows both that you are competent and relatable. In other words, you’ve got to be able […]
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